Sugar And Spice And All Things Nice
The Pink and Blue Projects by JeongMee Yoon:
The Pink and Blue Projects were initiated by my five-year-old daughter, who loves the color pink so much that she wanted to wear only pink clothes and play with only pink toys and objects. I discovered that my daughter’s case was not unusual. In the United States, South Korea and elsewhere, most young girls love pink clothing, accessories and toys. This phenomenon is widespread among children of various ethnic groups regardless of their cultural backgrounds. Perhaps it is the influence of pervasive commercial advertisements aimed at little girls and their parents, such as the universally popular Barbie and Hello Kitty merchandise that has developed into a modern trend. Girls train subconsciously and unconsciously to wear the color pink in order to look feminine.
Everything Is Nice 
I remember when I was a kid (and it wasn’t that long ago) this pinkness was nowhere near as pervasive as it is now. Some people would say ‘pink for a girl’ but that was only really for very little babies, and it was seen as kind of old fashioned.
That discussion on metafilter about this made me laugh; some young people were all ‘it’s biological’. Just because they don’t remember thirty years ago when it didn’t even exist.
Rare I suppose that I actually see a supposed inbred paradigm coming into existence within my own lifetime.
Alison
8 January 2009 at 22:46