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Beating the nice nice nice thing to death (with fluffy pillows)

Archive for December 8th, 2008

What A Difference A Day Makes

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A couple of years ago Chris Cleave published his debut novel, Incendiary, a thriller about a terrorist attack on the Emirates Stadium. It received a major marketing push, including adverts on the tube, but, unfortunately, happened to be published on the same day as the tube bombings.

I’ve not read the novel but by all accounts calling it a thriller is slightly misleading. The publisher was clearly happy to mislead though because the cover screams thriller. Just look at the typeface. So it was with considerable surprise that I came across the new paperback edition in Borders.

It is about as radical a change in design as you can imagine. They both directly relate to the contents of the novel but emphasise completely different aspects. It continues a re-positioning seen in the recent film adaptation, the audience the marketing is trying to attract has clearly shifted from men to women. This does make sense but it is still a startling contrast.

Written by Martin

8 December 2008 at 13:10

Posted in books, design, films

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A Discussion About The Ant King And Other Stories

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When I read ‘Biographical Notes to “A Discourse on the Nature of Causality, with Air-Planes,” by Benjamin Rosenbaum’ by Benjamin Rosenbaum as part of Feeling Very Strange I said I hoped to say more about Rosenbaum’s fiction. And now I have.

A Discussion About The Ant King And Other Stories between myself, Niall Harrison, Abigail Nussbaum and Dan Hartland has just been published at Torque Control.

Written by Martin

8 December 2008 at 09:48